Built for Turbulence
Instability punishes the big and the slow. It rewards the fast and the adaptable. This keynote is about becoming the second kind of organization before the next shock hits.
1000+ performances in 40+ countries worldwide
He’s one of Europe’s most trusted Keynote Speakers, find out why
Winning in an Unstable World
Most companies treat turbulence as weather to wait out. They brace, they freeze, they wait for the plan to come back. But stability isn’t coming back, and the teams that win have stopped waiting for it. They’ve learned to move while others hesitate, and to make cheap fast bets instead of expensive slow ones.
Stories from the boardroom and frontline. Stefan has seen this logic play out over two decades of interaction with world-leading companies and leaders. As a part-time Squad Leader in the Swedish Home Guard, he trains for real instability, and the lesson from the frontline is the same one your business needs: small, fast, and adaptable now beats big, slow, and certain.
Why the small and fast keep winning. A $500 drone can threaten a system that cost billions. The same asymmetry is reshaping every market. Your team leaves understanding why size and history have become liabilities, and what to do about it.
Act when the plan breaks. The moment of disruption is when most organizations go quiet. This is about giving your people a shared way to move when the map is wrong, so the whole room knows what to do without waiting for instructions.
Turn the shock into the opening. Every instability punishes someone and rewards someone else. The difference is who spots the opening first. Your team leaves looking for advantage in exactly the conditions that make competitors flinch.
Small enough to win. The point of the talk is not to survive turbulence. It’s to be the fast, cheap, adaptable player that turbulence rewards. Your people leave believing they’re on the winning side of instability, with reasons to back it up.
Frequently Asked Questions
FAQ
The value of “real meetings” have increased after the pandemic. However, this also means there is no room for poor meetings (death by Powerpoint), that wastes time and money. In other words, no room for mistakes. This is the main argument for why you should hire a professional speaker. There is no better way to engage an audience than putting them around a bonfire with an engaging speaker.
While not an industry expert, Stefan has more than 20 years of experience working with all different industries worldwide. He will bring new ideas and fresh insights. Check some of the testimonials to hear what former clients say. Stefan has a unique ability to challenge conventional thinking and encourage attendees to approach problems from different angles.
Then a speaker agency might be a good idea. Their role is to act as a matchmaker and coordinator to provide value to both you and the speaker. If you don’t know who to work with, send Stefan an e-mail, he knows them all!
The cost of a keynote speaker can vary widely based on several factors, such as the speaker’s fame, location, the event’s nature, and the talk’s duration. Stefan Hyttfor’s speaking fee is between €6.000 – €15.000 EUR, depending on location and time away from home.
An external speaker can act as a catalyst for innovation, inspiration, and collaboration, providing tangible benefits that can resonate with attendees and contribute to the overall success of your event. Whether it’s through education, motivation, or entertainment, an external speaker’s unique perspective and expertise can create a more enriching and impactful conference experience.
No buts.
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